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July 23rd, 2002

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11:33 am - search
Huh. An erratic search results in some interesting results. Top 10 hits: adobe, yahoo, microsoft, w3, google, netscape, real, amazon, mapquest, excite. And the list continues of big names, although WinZip is an odd next entry.

(4 comments | Leave a comment)


[User Picture]
Date:July 23rd, 2002 09:18 am (UTC)
Don't certain places pay google for high posistions on the results list?
[User Picture]
Date:July 23rd, 2002 09:37 am (UTC)
As I understand it, google does not presently "fake" high positions. Places pay google to appear at the top, or at the side, of certain keywords. But those ads are generally fairly obvious.

Instead, I think this is just a case of showing who the most 'linked to' sites are. Which makes sense -- acrobat, ie, netscape being high on the list, along with the major portals and news sites. Etc. Which is probably why winzip ranks high -- any site with zip files will link to it.
Date:July 23rd, 2002 09:36 pm (UTC)
Interesting theory. I wonder if anyone at Google has actually tried this. PigeonRank technology at work.
Date:July 23rd, 2002 09:34 pm (UTC)
Google is actually one of the few search engine providers that does not do this. There are several others that do, and they aren't even honest about it.

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